OBJECTIVES:
Connecting people to strategy is essential in today’s competitive business world. When every member of the organization, from top management to the newest employee, understands the business, its goals and purpose, the company is considered to be strategically “aligned.” However, perfect alignment can only be maintained when the strategy matches customer needs and all employees are fully aware of the organization’s strategic objectives.
The difference between good and great companies is that leaders of great companies don’t just present their strategy once and allow it to run its course but continually challenge and review it. Managers at all levels of the company contribute by helping to ensure that the needs of customers, employees and the company remain fully aligned.
In order to help the participants better understand the strategic planning and alignment process and how it can work in their own company, the course presents the most popular concepts through the use of concrete business examples and engages the participants in active discussions and practical exercises designed to stimulate strategic thinking and create a more cognitive learning experience.
The three-day course explores advanced concepts that will enhance the manager’s toolkit for better interpretation of the decision-making process and is tailored to deal with topics of special interest to the course participants. Advanced topics include: Porter’s Generic Strategies, Strategic Spaces and Value Chains, Modularity, Boundaries and Outsourcing.